People behind the brand
As Head of Product Development at Heutink International, Petri Duijsters combines her knowledge of education with extensive practical experience.
In 1985, she completed the Educational Academy in the Netherlands and taught children of ages 4-12 for six years. She quickly realized her interest in special needs education, and enrolled in the University of Amsterdam. She completed the Educational Science program with ‘School and learning difficulties’ as her specialization and went on to supervise special needs children, support parents, and instruct teachers. Not only did Petri work as a school counselor, but she also applied her knowledge in a private practice and co-authored two books.
Petri soon realized that educative materials play a key role in the development of young children. Currently, she works as the Head of Product Development at Heutink International. She is responsible for Heutink’s product development processes and brands, such as Educo and Jegro. Petri works together with universities, specialists, authors, designers, and illustrators to bring only the best educational materials to the market. Throughout all of her work at Heutink International, the most effective and enjoyable development of children plays the central role.